Goodyear

American icon with NASCAR heritage

Est. 1898USA

History & Overview

Goodyear was founded in 1898 in Akron, Ohio by Frank Seiberling. The company was named after Charles Goodyear, who had discovered the vulcanization process for rubber nearly 60 years earlier, though Goodyear himself had no connection to the business. The name was a tribute, not a family tie. From its first years, the company grew aggressively by supplying tires to the booming American automobile market. Akron was already becoming the tire capital of the world, and Goodyear was one of the companies that made it that way.

The Goodyear Blimp made its first flight in 1925 and became one of the most recognized advertising symbols in American corporate history. The airships became a fixture at major sporting events and cultural moments across the 20th century, from the Super Bowl to the World Series. It was an unusual choice for a tire company, but it worked. Decades later, most Americans could identify the blimp on sight even if they couldn't name another tire brand.

Goodyear first competed in NASCAR in 1954 and became the exclusive tire supplier for the series in 1997. That position has held for over 25 years. Building tires for stock cars running at 200 mph on oval tracks, generating enormous lateral loads through banked corners, is a genuine engineering exercise. The knowledge feeds directly into Goodyear's consumer performance tires, particularly the Eagle F1 line. Goodyear also developed the wire mesh tires used on NASA's lunar roving vehicle during the Apollo 15, 16, and 17 missions.

Today Goodyear is one of the three largest tire manufacturers in the world. The company acquired Cooper Tire in 2021, adding another major American brand to its portfolio. The Eagle F1 line remains the performance flagship, the Wrangler series dominates with truck and SUV owners who need Kevlar-reinforced durability, and Goodyear has moved into EV-specific tire development with the ElectricDrive lineup.

Popular Tire Lines

Eagle F1 Asymmetric 6

Max Performance Summer

Goodyear's top street performance tire and the current generation of the long-running F1 line. Strong dry and wet grip that genuinely competes with Michelin Pilot Sport 5 and Pirelli P Zero at a similar price point. EV-specific variants available for heavier electric vehicles that need a tire built for higher loads. Available in 17"-21".

Shop Eagle F1 Asymmetric 6

Eagle F1 SuperCar 3

Extreme Performance Summer

Purpose-built for high-powered American muscle and sports cars that see occasional track use. More aggressive compound than the Asymmetric 6, with construction designed to handle the torque of supercharged V8s. Good for HPDE days and spirited canyon runs. Available in 17"-20".

Shop Eagle F1 SuperCar 3

Eagle Sport All-Season

Ultra High Performance All-Season

For performance-oriented drivers who want year-round usability without sacrificing handling feel. Good dry and wet performance with decent light snow capability. 50,000-mile warranty makes it a reasonable long-term value for daily-driven sport cars. Available in 16"-20".

Shop Eagle Sport All-Season

Assurance WeatherReady

Grand Touring All-Season

3PMSF certified all-weather tire with genuine winter capability beyond what a typical all-season delivers. Evolving traction grooves maintain performance as the tire wears, which is a useful feature for long-wear applications. A strong option for family cars and crossovers in climates with real winters. Available in 15"-20".

Shop Assurance WeatherReady

Wrangler All-Terrain Adventure

On/Off-Road All-Terrain

The Kevlar-reinforced choice for truck owners who need serious puncture resistance on the job or the trail. DuPont Kevlar construction makes these some of the most cut-and-chip resistant all-terrain tires on the market. Good balance between off-road capability and daily highway use. Available in 15"-20".

Shop Wrangler All-Terrain Adventure

ElectricDrive GT

EV Grand Touring All-Season

Designed specifically for EVs, which are heavier than comparable gas cars and put different demands on tires through instant torque delivery. SoundComfort foam lines the inside of the tire to reduce cabin noise, which matters more in an EV without engine sound to mask road noise. A well-considered option for EV owners who want a tire built for their vehicle rather than adapted from a gas car application. Available in 18"-21".

Shop ElectricDrive GT

Price Range

$400 - $1,400+PER SET
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Brand Highlights

  • Exclusive NASCAR tire supplier since 1997 - over 25 years as the sole stock car racing supplier
  • Supplied tires for NASA's lunar rover during Apollo missions
  • ActiveGrip Technology uses advanced silica compound for superior wet traction
  • DuPont Kevlar reinforcement in Wrangler tires resists punctures and road hazards
  • SoundComfort Technology in select models reduces road noise significantly
  • IntelliGrip smart tire technology communicates road conditions to vehicle systems

Motorsport Heritage

Goodyear's motorsport involvement defines American racing. As NASCAR's exclusive tire supplier since 1997 (and involved since 1954), Goodyear has been on more oval victories than any other brand. Their Eagle F1 line directly benefits from this racing expertise.

1954+NASCAR Since
70+Years in Racing
ExclusiveNASCAR Supplier
ApolloMoon Tires

Who Should Buy Goodyear?

Ideal For

  • American muscle car owners (Mustang, Camaro, Challenger)
  • NASCAR fans wanting the same brand as their favorite series
  • Truck owners needing Kevlar-reinforced Wrangler durability
  • EV owners seeking the ElectricDrive GT's optimized design
  • All-season buyers wanting Assurance WeatherReady's versatility

Consider Alternatives If

  • European sports car owners (Michelin, Pirelli have better fitments)
  • Track-focused enthusiasts seeking ultimate grip
  • Budget-focused buyers (Goodyear commands premium pricing)
  • Those prioritizing wet performance above all else

Frequently Asked Questions

Goodyear has been NASCAR's exclusive tire supplier since 1997 after Hoosier exited the sport. The partnership allows Goodyear to develop tires specifically for each track's unique characteristics. Stock car racing puts extreme demands on tires. Goodyear's R&D from NASCAR directly influences their consumer Eagle F1 line.

Yes. Goodyear developed the tires for NASA's Lunar Roving Vehicle used during Apollo 15, 16, and 17 missions. The wire mesh tires were designed to operate in vacuum, extreme temperatures, and lunar dust. It remains one of the most unique engineering challenges in tire history.

Excellent. The Wrangler line is Goodyear's strength, especially models with DuPont Kevlar reinforcement. They're among the most puncture-resistant all-terrain tires available. If you regularly encounter construction sites, gravel roads, or sharp debris, Wrangler's durability is hard to beat.

The ElectricDrive GT is purpose-built for electric vehicles. EVs are heavier than comparable gas cars and produce instant torque, both of which accelerate tire wear. The ElectricDrive GT uses a compound and construction specifically designed for EV weight and driving characteristics, plus SoundComfort foam to reduce cabin noise.

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